When the potential of innovative ideas becomes relevant, our lives are transformed. We build brands that define what's possible.
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By transforming petroleum-based manufacturing into a process that draws more heavily on renewable resources, Elevance is changing industrial chemistry and consumers' lives. They asked us to create a name, strategy, and brand identity that conveys the innovation, teamwork, and productivity the company embodies. |
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Equinix is a global industry leader charged with protecting and connecting the world's most critical digital assets. We realigned the company's brand strategy, redesigned its identity, collateral, website, and environments, and led management initiatives and training that transformed and aligned the company, positioning them for their next phase of growth. |
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For Berkeley's $3 billion fundraising effort, we conducted more than 100 interviews to capture the essence of an enigmatic and wildly diverse brand. "Thanks to Berkeley..." gives everyone associated with Cal a way tell stories that ranged from the very personal to the university's profound influence on the world. |